SPEAKER 04 : 0:03

This is Ready Radio, preparing you to be ready for anything, now. Here's your survival guide for Ready Radio, John Rush. All right, it is Ready Radio, KLZ 560. Thank you all for joining us today. Live program, March the 4th. So first ready radio, or sorry, April the 4th. First ready radio of April. Tax day just around the corner. We're going to talk about some financial things along those lines. And Bill Anderson joining me today as well. Bill, lots going on when it comes to finances because the market has struggled the last couple of days.

SPEAKER 06 : 0:41

Yeah, actually it's taken a major downturn today. Past two days, actually, yesterday and today. Totally just, I think they're saying, I don't think it's official yet, but some people are saying we have now entered a bearish market.

SPEAKER 04 : 1:00

Yeah, I was reading one of the comparisons as to previous things that had happened, 9-11 and the problems we had in 08 and so on. Now, this is me saying this. This isn't any financial expert because I've never claimed to be one of those. I am not a... day trader or trader by, you know, by nature at all. You know, I don't really, in fact, we'll get into some of that today. Bill, I don't do much of that at all. I don't have very much money in the market at all. I've done things, you know, quite a bit differently throughout the years as far as my career goes. But I also know that traders, you know, Wall Street by nature are globalist, period. So when they see something happening on a global market, you know, A, they don't like change. B, they definitely don't like change on a global basis. And despite what these guys might tell you, I'm sorry to say, and maybe some of you, maybe some are listening and are going to be offended by this, but I'll just say it straight up, Bill. I don't find too many Wall Street individuals that are America first.

SPEAKER 06 : 2:06

Yeah, it's tough to find those people. You know, a lot of people, especially on the Wall Street, are profit first.

SPEAKER 04 : 2:14

Yes, yes. Thank you for saying that. They're profit first, America second. And by the way, that means that if another country excels... You know, I mean, you look at George Soros and look at how he made all of his money, and he definitely didn't make it here in America. He made it by shorting currency in other countries, literally wiping out that country, if you would. He didn't care. You care less about that particular country, proving my point that most of these individuals could care less about the country or the people. It's all about them.

SPEAKER 06 : 2:41

Yeah, it's true. And then, you know, even even with like. People that manage financial accounts and brokerage houses and 401ks and things like that, they are leveraging your money so that they make a profit. And a lot of people will utilize those. But basically, they're just getting tiny percentages as to what they're making. And that's what we're told retirement is, right? We're told that retirement is, hey, get your money into a 401K, get your money into a pension, get your money into whatever, and they're taking your money. And then they're having big sell-offs to go from the big – what they'll do is they'll manage your money in – in all these little micro or mini accounts, you know, like stocks, I should say. And then what happens is right before, you know, they've got to report what they're doing, they'll move it all into the big names, you know, like the big seven or whatever. And then they'll tell you, oh, yeah, your money is invested in this and this and this and this and this, because at the time of the reporting it is. But then they pull it back out, and they'll go into the small guys. Because, John, you know, really the – the back of the country is really your small to mid-sized businesses, not these big, mega things. Correct.

SPEAKER 04 : 4:03

That's right. No. As far as what makes the economy roll along, and I think there's also a huge misconception when it comes to, especially stocks, Bill, in that how they're actually traded and handled. Right. People have this feeling or have this misconception that we'll take – I don't know. Let's just take – I don't know what got hit today. I really didn't like it. I think a lot of tech stocks got hit. So we'll take – let's take Apple, for example. I didn't look to see what kind of a hit it took, but let's just say that it took a hit. The average person on the street that doesn't understand how stocks work – They, in their mind, think that if all of a sudden, you know, Apple had a stock loss, not an actual loss in the company, but a stock loss of, say, $500 million. I'm just picking a number out of the air. Most people, if you were to interview them on the street, they would tell you that that $500 million just came out of the bank account. of apple and nothing could be farther from the truth literally what happens on the market today while it can affect the value of the stocker does affect the value of the stock in a lot of the employees and people that work in apple it may affect them personally But as far as the company itself, other than making things whole for their investors and so on, but as far as the company, the cash flow, how everything operates day to day, honestly, Bill, what happens today has nothing to do with their operations tomorrow.

SPEAKER 06 : 5:36

Yeah, it's just a moving of monies and a financial. In fact, if you can go into a lot of the stocks, And you can look at a particular stock, such as Apple, and go into the fundamentals and the inner circle. Most trading platforms have what's called the inner circle. And you can look, like, let's just say, for example, I'm looking at Chevron right now. And I go to the inner circle of Chevron, and I look, oh, the vice president of Chevron sold 1.42 million of his shares today. The chairman, CEO, sold 26 million of his shares today. personally today the vice president sold 601 000 the director and you go down the list the the executives are are selling and buying to make things move within their company but you know hey listen if i'm the vice president or if i'm the ceo or if i'm you know whatever of a particular company and i'm selling uh that amount literally right here's his name Jeff Gaveston sold $1.42 million of his Chevron stock today.

SPEAKER 04 : 6:43

Okay. And again, for those that are listening, and a lot of you understand this, but there's a lot of folks that don't understand this. And I think even I, when I was in my younger days, Bill, until I really started understanding how the market itself works and what stocks are, and what people don't really understand is in that particular case, that's affecting that particular individual. It's affecting his portfolio. It's affecting the market as a whole when things get bought and sold and so on. But once those stocks, once a company goes public and all those stocks are initiated and then paid for and the company receives the money from that stock purchase, which is where that cash injection then comes into the company. After that, the buying and selling of the stocks and the profitability of the company can drive the price of those stocks up or down and how well the company is performing can do some of those things. But the misconception, Bill, is that the company itself... is directly benefiting from those stock transactions. And the reality is once it's gone public, no, they no longer are benefiting. Now, before somebody corrects me, yes, there's benefits to the company, especially if they own some of their own stock. They've done a buyback and they've done some things to either make the stock price go up or they can dilute it. I mean, there's all sorts of things that can happen internally, Bill, as you know. And I'm not going down that path because that's an hour long. show in and of itself and probably need an expert to come on and even help explain that better than either you or I could but the misconception that I'm getting at is most people feel that whatever happens in the market that day is directly affecting those companies cash flow wise and it's not no no

SPEAKER 06 : 8:24

No, because you can even go, again, in any of these platforms and look at the fundamentals, and you can go, okay, what's their earnings? What's their PE ratio? What's their growth rate? How much money? What's their debt?

SPEAKER 04 : 8:36

And really quick, along those lines, Bill, to prove that, in some cases, a company can be very strong, by the way, Bill, and everything that you're talking about, and yet the stock price, for whatever reason, just because the way the wind is blowing might go down. Or you could take like a GameStop, which was a whole other discussion that they made a movie out of to where the company actually wasn't very good, it didn't have good numbers, and yet because of some things that were going on on Wall Street and what was being played with the stock itself, the stock went way up, but the company was still garbage.

SPEAKER 06 : 9:09

Yeah, exactly. It could be driven one way or another, and And that's what they call market tone, right? Correct. The noise is out there. That's right. And really, the reason we dropped yesterday and today is because what Trump said on Wednesday really has nothing to do with anything other than what he said.

SPEAKER 04 : 9:29

It has nothing to do with even the profitability of those companies this morning. It is all speculation on what tariffs may or may not do at the end of the day. And because of that, all of these traders, which is where these things are driven by, you know, all the big investment groups and people that own a lot of stock and so on, and the movement gets started. And that's the other thing that happens, as you know, Bill, is once it gets started and that snowball effect starts, well, then everybody jumps on.

SPEAKER 06 : 9:54

Yeah, yeah. And now... There are some, the ripple effect, I like to call it, right? When you throw a rock in the pool or whatever, you know, it makes a splash, but then you have the ripple effect. And we have that, right? Because, you know, now people are like, oh my gosh, you know, it could create panic buying on said product, toilet paper, whatever it may be. It could cause, you know, all kinds of things to happen from there. So it does have a ripple effect, which could now... affect you and I in our everyday life, whether it's a reality or not, you know? And so those are the things, according to this radio station, those are the things that we need to kind of be ready for and prepared for so that, you know, hey, that ripple is literally just a ripple to us and not a tsunami or a big tidal wave like it is to most people.

SPEAKER 04 : 10:47

Yes, and guys, that's really what we want to talk about today is, you know, how do you on a personal basis you know how do you stay prepared for some of these things what do you need to do we'll talk about today even bill you know what should you have when it comes to some of the precious metals and cash and we'll even get into a little bit of the crypto and things along those lines so i guess throwing it back to you where do you want to start yeah and you know i'll say this uh yesterday and today you know

SPEAKER 06 : 11:16

On the downturn, listen, if you know how to work the stock market, it doesn't matter what it's doing. It doesn't matter because you ride whatever wave comes at you or play whatever card. I mean, we made $300 yesterday and today on a downturn because we know what patterns to look for. We play options, you know, calls and puts, all those fun things that you can talk about, you know. But the point is this, you know, there's a lot of – you know, savvy financial people that actually make more money in a condition like today and yesterday than they do on what would be called a bullish market when it's going through the roof.

SPEAKER 04 : 11:56

Yep, yep. All right, so some of the basics, and I know we talk a lot about just keeping certain things in the pantry and making sure you're stocked up on all sorts of gear if you've got to go bug out or do things along those lines, but today let's talk about more along the lines of what are you going to do to keep your family and your own finances secure in the worst of times?

SPEAKER 06 : 12:20

Yeah. And let's talk about the typical response, John, is, well, I'm going to buy gold. So let's talk about the pros and the cons of this. So one of the. things that I first respond back with is, okay, well, how much gold are you going to buy? I don't think anybody here or listening to the station is going to buy a gold bar, right? Because that's a chunk. But then what are you going to do? Let's just say you do buy a gold bar. What are you going to do with that? Okay, I got to go buy a loaf of bread. Am I going to give them the whole gold bar? Am I going to chip away a little chunk? I mean, how can you That's a great answer, but how can you trade that, John? How can you trade that gold or silver? They even got these little credit cards with a little gold chip in there that's valued at whatever the gold may be. Those are all great ideas, but you need to think all the way through that and be like, okay, well, how am I really going to trade this? Because in a case like that, it's pretty much going to be an all or nothing. You ain't getting change back on something like that.

SPEAKER 04 : 13:25

Right. Right. No, and I think those are things to think through. And while I'm not against having some of these investments, to your point, Bill, if times really get tough and that becomes the commodity that you're going to trade in, Are you going to melt that bar down into smaller trunks so you can actually now go and utilize that? Because, no offense, you give that out in the first place you get to unless you're getting all of your value back out of that. And that'll even be hard to tell at that point in time. To your point, what are you doing with the change?

SPEAKER 06 : 13:57

Yeah, yeah. Now, those are some of the cons with gold. I mean, it is expensive. Now, you can invest if you want to go into an ETF, like a gold ETF or something like that. But then you have nothing tangible. And there's places out there like, you know, GoldLine and things like that. And I was a part of that for a little while where, you know, you're on a monthly subscription and you would send whatever. And then after a certain point, you can say, hey, send me my coins or send me whatever you're buying. You can do that. I mean, there's some stock options out there where you buy the gold via through your, you know, whatever platform you're doing.

SPEAKER 04 : 14:33

You're buying it on paper basically at that point.

SPEAKER 06 : 14:35

Yeah. Yeah, but then they put it away for you. But now you're talking, how are you going to get that and stuff like that? I've got several silver coins. If I were to collect anything, it would probably be silver, just because you're dealing with... fives, tens, and twenties instead of hundreds and five hundreds. That's a good equation with gold and silver.

SPEAKER 04 : 14:58

Yeah, thank you. And I think if I was going to do anything at all for all of you listening, if you're looking for a currency to use when times really get tough. Now, keep in mind, this is one thing also to remember, that even in an utter disaster, because of how long it will take people to actually figure out what's going on, good old cash will work for X amount of time. It won't work forever, Bill, but a Benjamin will work for quite some time. I mean, maybe a week for sure, might even be a month, depending upon what actually has gone on, what's happened, and so on. In other words, having some cash isn't a bad thing, because there will still be some people immediately after a major event that will take cash, because frankly, Bill, They won't know any different. But then after that, I'm like you. I think having either very, very small gold coins or having some silver dollars, silver coins, things along those lines, some actual trade, quote-unquote, currency that could then be used after the fact, I definitely think you need to own some of that.

SPEAKER 06 : 15:56

Yeah. I'm more of a different mindset with that because if I'm going to own gold or silver, it's not going to be for buying or selling, to be honest with you, during those times. I'm going to try to go to something else with that. Here's why I would collect gold or silver. I would use that for whatever currency gets established next. Let's just play this out. Let's say gold. China takes over America, and the yen now becomes our official currency. Well, now I've got the gold or the silver to buy the yen, which is now the common currency, or it rolls over, the dollar collapses, and the BRICS becomes the new currency, and or crypto or whatever, you fill in the blank. But now I have that gold or silver that I could roll over into whatever that new established currency is. That's where my mind goes, not necessarily gold or silver on a day-to-day transaction basis because I don't think it's going to cost you a lot of money for that loaf of bread, let's just say.

SPEAKER 04 : 17:05

Well, and again, it's going to be probably listening to it's going to be different in a lot of different areas, depending upon what actually happens. You know, Bill, your your statement a moment ago, and I'm actually reading a book right now where the an EMP has gone off after. China had already been here and taken over a good portion of the country, and then they set off their own EMP because the South American armies are coming up trying to invade what China has done in this country. It was a pretty decent buck, and it makes you think about a lot of different things. And in this case, the EMP has been set off by China on itself. Of course, they've got a lot of things that are hardened. They're trying to basically do a new start, wipe everything out and start over. They've got all the infrastructure coming over on China. Ships, part of the book that I'm in right now, everything's starting to hit the shores. And then there's an uprising where there's a certain amount of Americans that are trying to now stop all of this. I mean, it's a good fiction book. I mean, is any of that going to happen? Foggiest idea, Bill. But similar situation as far as what we're talking about, though, when it comes to the buying and selling of goods. Now, I will tell all of you, and this is something, Bill, that I think folks need to be up on, period. and that is when things like that happen and it gets that bad period, the barter system, that is something that will be enacted rather quickly. I mean, I'm talking, Bill, I'm thinking within several days the barter system will be back in play.

SPEAKER 06 : 18:30

Yeah, once the realization really sets in and people realize the money's no good or whatever it may be, you know, That's where it's going to roll into. And whether that be crypto, of course, if it's an EMP, well, your digital currency is wiped out as well. You're not going to have that. So the barter system, and here's where you and I kind of really align well with, because we would rather invest in tangible things. that, you know, have a value in no matter what the scenario is versus, you know, maybe the Roth 401k, you know, and that's a total gamble on our part too, right? John, everything might work out just fine. And then now we're like, oh man, we don't have a retirement or, you know, but here's the idea. You kind of build a little bit of everything, right? We have diversity, you know, just like with our preps, you know, hey, we don't just you know, store toothbrushes, right? We have a little bit of this, a little bit of that. We talk about that layering system several times.

SPEAKER 04 : 19:34

Right.

SPEAKER 06 : 19:34

And you've got to have a layering system for your finances as well.

SPEAKER 04 : 19:39

Absolutely. That's a great segue. We'll stop there, guys. Questions, there have been a few text messages coming in, and I'll answer a couple of these on air directly here as soon as we come back as well. But 307. 200-82-22, 307-200-82-22. Send me a text message. We'll get it back to you here in just one moment. Ready Radio, though, don't forget the website, ready-radio.com, ready-radio.com, and then Bill's site. You can go there directly if you would like. Prep, the number two, prep2protectco.com. We'll be right back, KLZ Radio. And, again, you're listening to Ready Radio.

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SPEAKER 04 : 24:36

All right, we are back. Ready Radio, KLZ 560. Okay, a couple of questions, Bill, that have come in that we should probably tackle next because it involves, you know, how much cash do we keep in the bank account? Do we withdraw any? How much cash should we have on hand? And so for a lot of you listening, this is going to be very... general in again bill everybody has their own set of circumstances and you really need to be looking at things individually and they these are going to be my recommendations I'll get yours bill as to what you think but first of all when it comes to hard cash I think you need, depending upon what your actual living expenses are, I prefer personally to have about three months' worth of living expenses in cash, not in the bank, but in cash in all denominations. I think you need ones, you need fives, you need tens, twenties, hundreds, you get the drift, even fifties. Going back to what Bill was talking about earlier when it comes to when that time is here where you literally are only able to pay, in this case, in cash, I don't want to have to be asking change for $100 or $50 when I'm buying something for $5 or so. So I think having cash on hand, and again, how much you have really is going to depend upon you, your circumstances, what you do in life, and so on. And that's just my rule of thumb as far as cash goes. Bill, what are your thoughts?

SPEAKER 06 : 26:02

Yeah, you're absolutely correct, right? Because everybody has different financial pictures. Some people have a lot more expenses than others. Some people have the ability to put that money away more than others. And so you really got to take a hard look at your life and go, what does it cost? What does a tank of gas cost? What does this cost? What does it cost? Start with that. What does it cost me to get through a week? And honestly, that's a little hard for us to do these days because everything's just a swipe of a card or automatic payments or whatever like that. And you've got to sit down and really take a hard look at that and go, okay, how much does it cost me for a month? You know, just do that. Break it down by the month and then divide it by four. You can get a general idea. And, you know. You know, I obviously aren't, I'm not in a position to keep, you know, that much money, you know, three months for with cash in my, you know, sock drawer, you know, but hey, maybe you just start with, you know, $3,000. Right, whatever. And maybe it's $100 right now. Right. You keep $100 in your pocket and... But the idea is you build up a little bit. And then there's the other whole flip side of that.

SPEAKER 04 : 27:18

And really quick, too, jumping back to the three months, and you said it a moment ago, Bill, depending upon what your personal expenses are, for some of you listening and myself included, I don't have a lot of personal expenses where I need to keep a boatload of cash around to pay – personal expenses because when you don't have a lot of debt bill you don't need a lot of cash to go pay all of your personal expenses a lot of folks out there listening that might be able to get by with two three grand a month meaning they could have 10 12 grand of cash and be just fine yeah yeah that's uh that's a very important point you know um you know what is it what do you what does it cost you to live and most americans

SPEAKER 06 : 27:59

Well, I would say probably 80 percent of Americans, believe it or not, are extended over them over their means. Right now, they're they're trapped. Right. Right.

SPEAKER 04 : 28:10

You know, and so, you know, and really quick to what I would add a caveat to this, too, for those of you listening, when it comes to this. cash formula and this is not coming from you know dave ramsey or anything along those lines bill this is more of if there was you know the crap hits the fan and you're trying to figure out how to just make ends meet over the next you know couple of months or so and there's going to be some basic things you're going to have to make sure you can afford to buy and so on let's face it bill when when something like that were to happen if we have some sort of a huge EMP and the whole grid is down and so on. No offense, that credit card bill is a non-issue. That mortgage, that's a non-issue. That registration on the car, that's a non-issue. We're talking about, I need to buy fuel, maybe as long as I can move around. I need to buy, you know, ammo, if I can even get a hold of that. And I need to buy food at the end of the day and maybe some medical supplies. So those are going to be your necessities to buy immediately.

SPEAKER 06 : 29:08

Yeah, I mean, you know, they're not going to come take your house because guess what? They're going to have to come take everybody.

SPEAKER 04 : 29:12

Yeah, they're worried about their own house. I mean, at that point in time, there's going to be so much other things going on that the last thing that they're going to do is send out to either A, collect taxes, or B, take your home.

SPEAKER 06 : 29:23

Yeah, yeah. It was interesting, though. I don't know if you watched that movie, that series Homestead, where, you know, the town knew that they had all that stuff stored up, and the town governor or mayor or whatever, I guess it would be mayor, but he came up and they tried to pull... you know, hey, the police are coming to take your stuff kind of a thing because their justification was people in town need it. And, you know, so you have that.

SPEAKER 04 : 29:52

And by the way, that one, Bill, I think is actually a little more risky than your mortgage company coming and trying to take your house. I think what you just said is actually probably a more realistic thing to be afraid of than actually the bank.

SPEAKER 06 : 30:07

Yeah, it's, you know... I mean, take this however you want. It's going to be your neighbors.

SPEAKER 04 : 30:15

Yes. Yes. Yeah. Yeah, and depending upon the town you live, neighbors, mayor, could be the local police department, could be, you know, any other high-ranking officials. I mean, and I also would look at that and say, you know, what value does your property have strategically speaking even in town? No offense if you've got a little postage, you know, postage stamp lot in the middle of town. That's probably not what they're after. But if you've got a 40-acre ranch on the outskirts of town, look out.

SPEAKER 06 : 30:41

Yeah, these are all those considerations. It all goes back to the beginning of our conversations of mapping this all out, planning it all out, and then you need to be consistently improving your worst-case scenario. That's just what you've got to do. But as far as the cash, John, I usually keep no more than a couple hundred bucks in my pocket, and then we have $3,000 to $5,000 at home, and that's just the way we do it. It's a good way to do it. When it gets above that, we put it into the bank or we try to invest it because, you know, money in the sock drawer or in the backyard.

SPEAKER 04 : 31:18

No, no. Thank you. That leads to the next question. I had somebody also ask, you know, I've got X amount of money in the bank. Should I withdraw that? No. I mean, Bill, I'm with you. I mean, if you've got that in an account, especially if it's interest-bearing and you're making some money on that, again, I want to remind everybody that what happened yesterday, today in the stock market, This is not a quote-unquote financial crisis. This is, in my opinion, an overreaction of the market to things that are going on, politically speaking, in regards to tariffs. This is anticipation of what some of these companies might, and I use that word strongly, might go through. There is no definitive answer as to what they'll go through or not go through at the end of the day, Bill. This is really, in my opinion... This is a lot of politics, a lot of individuals, the news media especially, the left that doesn't like Trump, doesn't like tariffs, and a lot of the sell-off is to do with that and that alone. This has nothing to do with the financial stability of banks or financial institutions.

SPEAKER 06 : 32:17

Yeah, absolutely. It has nothing to do with it. And it's all based on what he said. It's all hypothetical, technically. Now, could it go that way? And yeah, I mean, listen, no matter what happens, there was some adjusting, some major adjusting that had to happen. And it's always going to get bad before it gets better. There's going to be some pain before... you know, the fixing happens, right? It's like, hey, we got some things to correct. We got to cut back so that we can prosper. It's like pruning, right? When I go out and I prune my tree, I'm like, man, I think I'm killing this thing, cutting all these branches. But listen, if I don't prune now, I don't really reap a really big harvest in the fall.

SPEAKER 04 : 33:05

That's right. Yeah, you may not, you know, there are certain plants, you know this firsthand, certain plants that if you don't prune, you may not have any crop at all. That pruning is a good thing. And actually what's happening right now in regards to Terrace, and again, I'm coming at it from a different angle than most. I realize even a lot of other talk show hosts would disagree with me. I think what's happening now is very needed. It's been long overdue. These adjustments have been needed as far as our own economy, and maybe because, Bill, I'm self-employed and have been for years, and I've watched what tariffs or the lack of have done to different companies across the decades of my career, and the reality is these are long overdue.

SPEAKER 06 : 33:43

Yeah, they are. And, you know, again, a lot of people love fear mongering, especially the news, especially the politicians. I mean, how many times have you heard it? No matter what side of the election on, oh, this person, it's the end of democracy. It's the end of America. He's going to do this. She's going to do that. They're going to do this. And at the end of the day, John, it's just like it was yesterday.

SPEAKER 04 : 34:08

Right, right. Yeah, and I predict when it's all said and done on the tariffs, yes, you're going to see maybe some increases in prices in some things. You might see some decreases in prices in other things. It all depends on what's happening. I want to really quick include this because I talked to... Great farmer friend of mine. I don't want to give out names because I don't want him getting waylaid with all sorts of different comments and questions and so on because it's somebody that you all would know if I gave you his name. But we had a long conversation this morning talking about tariffs and farming and the food supply. And Governor Polis a couple of days ago basically talking about how these tariffs are going to push up food prices and so on. And honestly, Bill, and for all of you listening, utter nonsense. If there's any food prices that go up, it will not because the supplier of raised prices. It will be because of either fear from a wholesaler or a retailer raising prices on their own. This is not because the actual cost of that good increased. Farming products. There's called a commodity market. And most of the products that you're even going to see this spring and summer were traded, in some cases, Bill, a year or 18 months ago. The reality is those things have been set long ago. We are very, how should I say this, the food supply in this country is very closed loop. And when I mean closed loop, there's not a lot of outside things that can affect it other than maybe weather at the end of the day. But for an example, if you are a large pig producer, You have got enough fields, pivots, et cetera, to where you're raising, producing, doing everything you need to make sure those hogs go to market. You are not relying on anybody else to feed those pigs for you. You've done that all internally. The dairy industry is very much the same way. The cattle industry is very much the same way. We grow a lot of corn, a lot of wheat, a lot of soybeans. I mean, Bill, I can go down the list. The reality is... You might see a little bit of increase on produce because we get a lot of that out of South America, although most of that's going to be exempt from tariffs. So at the end of the day, your food prices should not change much at all.

SPEAKER 06 : 36:14

Yeah, exactly. And if you do get some of those foods that get exotic foods that get shipped in or whatever, it's like, okay.

SPEAKER 04 : 36:23

And stop eating them.

SPEAKER 06 : 36:24

You're not getting your kiwi. Okay. I mean, you know, eat something else. You know, I mean... It's a little frustrating because a lot of the stuff that gets shipped in that would be affected by tariffs, John, at the end of the day, you could totally do without. And here's another thing. You want to protect yourself against that? Listen. Get yourself connections with some local people. You know, find a local person you can buy eggs from. Find a local person that you can buy, you know, meat rabbits or meat chickens or there's a lot of people selling goats or a lot of people selling cattle, you know, right here in our own neck of the woods, right here in Colorado. We can do that, you know, and not only that, but strengthening your community. Or, you know, start to learn how to take care of some of that stuff yourself.

SPEAKER 04 : 37:13

That's right.

SPEAKER 06 : 37:13

That's really what this is all about for us.

SPEAKER 04 : 37:16

That's right. Yeah, so for, again, for a lot of you listening, please, when you hear some of the fear-mongering that's going on with a lot, I mean, I'm talking a lot of politicians. In fact, you'll even hear some of the folks on the right. do some fear-mongering. It won't be just from those on the left. You'll hear some of this from folks even on the right. There's a lot of globalists out there, by the way, that will claim to be conservatives, and they're not. And yes, this is going to hurt things. Well, I think in the end, actually, Bill, it's going to help things out globally. But there's going to be some countries that get hurt over this. I mean, countries that have been maybe making a... 10% or 15% tariff on our goods going in that have to lower everything to zero so they can make sure they get their goods back to us, well, yeah, at the end of the day, that's going to cost them some. But if they don't do it that way, they're liable to have a lot less export to us, us, by the way, being the largest customer in the world, which I think that's the other thing, Bill, that everybody keeps forgetting, especially those in media. You know, this is... Like any other marketplace. And you have customers. I'm a businessman. I have customers. And at the end of the day, the customer isn't always right, but the customer is always the customer. And you do the very best you can to accommodate that customer. And especially, Bill, and you and I know this full well, if it's your largest and most profitable customer, do you not bend over backwards to make sure they get taken care of, Bill?

SPEAKER 06 : 38:39

Well, absolutely, because with no customers, you have no business.

SPEAKER 04 : 38:43

Exactly. And that's the thing that a lot of liberals and even conservatives right now are not thinking about. We are the world's largest customer.

SPEAKER 06 : 38:54

Yeah. Yeah, exactly. And, you know, that's the frustrating part, John, because, like you said, all these other countries charge us super high tariffs, and then we ask for a little, and everybody loses their mind. Right. Right. Are you kidding me? Right. You know, why are we obligated? To foot the bill for the world.

SPEAKER 04 : 39:15

Right. Right. There's a post that my son just sent me. Let me read you this. This is very interesting. I think this applies to a lot of what we're talking about. And by the way, I think sort of sets the record straight on a lot of what's going to happen in tariffs. I've been selling – this is an ex-post. I've been selling on Amazon for 14 years, built a huge business there. It helped fund my exit from corporate America, my reentry into investment real estate, my lifestyle. But an alarming thing occurred around 2019. I saw a lot more Chinese sellers popping up. And the crazy thing is, if you took even an hour to scroll through the seller forums Amazon had become rife with, trademark infringements being filed against U.S. sellers. But the craziest thing... was that many of the IP infringement takedowns were coming from a person outside of the U.S. Amazon would then take the claimant's word as gold, destroy the U.S.-based seller's account, and all of a sudden a Chinese-based seller would pop up on all of those listings. The U.S. seller could not fight it, and Amazon would not, could not listen. A longstanding seller making their living on Amazon, shut down by a single copyright infringement claim, then to watch multiple obvious Chinese companies selling... Selling accounts popping up in their place was not only common but rampant. But the most insane thing was Amazon didn't care about the sellers in the U.S. They took fraudulent trademark claims as gold, destroying many third-party U.S. sellers in the process. The tariff impact on these Chinese sellers will be the chickens coming. home to roost for amazon and it will be a glorious day for all of those who suffered as a result of amazon putting a fraudster's word against a mom and pom third mom and pop third party seller based in the u.s folks those are some of the things by the way that these tariffs are going to help cure yeah it's gonna exactly we know we're getting raked over the coals

SPEAKER 06 : 41:02

by these other countries. And at some point, it's got to stop. That's right. You know, and that's what I think he's trying to do. Now, the thing that I honestly fear, John, is, you know, he's only got, you know, what, a little over three years now to accomplish this.

SPEAKER 04 : 41:18

Yeah, and really, if you think about it, he's got until the end of the year because midterms are next year, meaning this thing's got to get rolling and dialed in and done by the end of this year. He's got to the end of 2025 to make this all work.

SPEAKER 06 : 41:29

Yeah, that's the thing that I really worry about is, you know, hey, this could all be for naught. And usually when it comes back, it comes back with a vengeance. Right. This is what I see. But, you know, here's the thing, right? I mean, and we should probably talk about this, too, because, you know, are you being persuaded by what they're telling you? Because as a business owner... it does affect you because now your customers may be holding back instead of spending money. It does have a positive effect. Remember that ripple thing I talked about at the beginning? So it does affect us. Whether we believe it or worry about it or not, there's going to be an impact. So, I mean, how do we deal with that?

SPEAKER 04 : 42:15

Well, and what I would say, too, for a lot of you listening, number one, you need to do what you need to do in your family, spending-wise regardless, making sure that you're moving forward as a family accordingly. Turn out all the noise. The best thing you could do in a lot of cases is just turn off the lights. The TV, listen to us here if you want to get any kind of news and sources to what's going on, but stop listening to all of the quote-unquote experts, which, by the way, are heavily weighted by globalists, and I really question the fact at times, Bill, how much of an expert they really are. I've had some folks even ask me, Bill, well, won't these tariffs actually drive up prices where, for example, there's been some imports that have been And now all of a sudden those prices go up. Won't the American company that makes the exact same product raise their prices so that they can actually be higher than they were once before? Bill, I don't really see that coming out of the American sides of things. I think most American companies, where they've been competing on that level – by the way, will welcome a shift whereby they're now having a competitive advantage or a competitive marketplace with that particular foreign country, that foreign company, by the way, that might be selling the exact same thing. And I will tell you what. typically what happens is if that American company can start selling more of what they were prior, they won't raise prices in most cases, Bill. They'll get a cheaper price from doing more volume, and you might actually see their prices come down. That's how the free market works or how it's supposed to work.

SPEAKER 06 : 43:47

Yeah, exactly. And the more jobs you bring back to America, the more competitive we are. And that's one of the problems here. with demanding higher minimum wages and always depend you know somebody's going to pay for it and it's always the consumer that's what blows my mind about the whole minimum wage talk you know they're like oh we you know we got to raise the price of the The teenagers working at McDonald's, well, now I'm paying $20 for that Big Mac. And it's like the business owner is never going to take the impact. Because a lot of times, now, truthfully, like I said earlier, the backbone of this country is your smaller companies, the mom-and-pop shops, the little small businesses. They don't have the big pockets like everybody thinks. So they have no choice but to pass that on to the consumer. So it's a ridiculous statement because it's all proportional. Yeah, we're going to pay you more. Okay, I've got to raise prices more. Well, guess what? You're still at the same spot, John.

SPEAKER 04 : 44:51

That's right. At the end of the day, it's a net zero when it's all said and done. Nothing has changed. All you did was add inflation.

SPEAKER 06 : 44:59

Yeah. That's right. I got in trouble yesterday from my wife because we pulled up to Chick-fil-A, and the young man standing there, Take our order. And I says, I don't know. She wanted to come pay for this overpriced chicken. What do you got? Oh, man. She's like, you're so rude. And I'm like, but it's the truth. And the guy standing there working like he's like, I can't even afford the chicken here.

SPEAKER 04 : 45:25

He's not arguing with you. kind of agreed well but you know in defense of chick-fil-a you know they've got a lot of mouths to feed per se they've got a lot of costs on their end they're having to you know pay a higher labor rate labor wage or rate i should say across the board in a lot of the restaurants because of the things that you noted a little bit earlier so at the end of the day yeah that's why you're paying whatever it is i don't even go to chick-fil-a so what is it 12 bucks for a sandwich or 10 bucks for a sandwich what is it i i don't even know um yeah i don't even know but uh

SPEAKER 06 : 45:57

We don't go there very often, but that proved my point exactly. Let's pay this kid more. Okay, well, we've got to pay this kid more, so now I've got to raise the chicken sandwich more. That's right. And the kid is still in the same spot.

SPEAKER 04 : 46:07

That's exactly right. So, again, I've got a few more questions that have come in regarding some of the cash and so on. Most of you have... have, I think, gotten the gist of what we're talking about. So thank you, by the way, for the feedback. And at the end of the day, and Bill said this very wisely earlier as well, I can't tell you how much cash you need to have to have. This is something that you have to sit down and determine on yourself. And remember that with everything, there's a risk. And, Bill, this even includes – With the money in the bank, it does have FDIC insurance. Now, some would say that's great. Some would say, well, it's only as good as the government that's behind it. But I'll tell you this. If it's underneath the mattress or anywhere else in your house and somebody happens to get a hold of it and it's gone, there is no insurance at that point.

SPEAKER 06 : 46:54

Yeah. You know, you can sit there, John, and pick apart everything. Every plan... Every different diversification means stock market, gold, crypto, cash in the backyard, cash in the bank. Listen, at the end of the day, everything is vulnerable.

SPEAKER 04 : 47:12

That's right.

SPEAKER 06 : 47:12

That's why you need to have that multi-layer structure so that if one goes down, it doesn't take you out with it. That's right. You're not on the Titanic here.

SPEAKER 04 : 47:21

Yeah, I think in this particular case, what you're talking about is diversification. So for a lot of you listening, that's where have some silver, have some gold, have some other things that you can be trading with, which some of you may laugh at me along these lines, but I... My wife thought I was crazy when I started doing this, and no, I have never smoked a cigarette, Bill, in my entire life. I think it's one of the most filthy habits you could ever get into. I have my own story as to why I don't, but I will tell you this. When it comes to things I have stockpiled, for just in case something happens and you need something to barter with, I have about eight cartons of cigarettes because they will be a great bartering tool down the road if ever needed.

SPEAKER 06 : 48:00

people will go crazy for their addictions.

SPEAKER 04 : 48:02

Yes, they will.

SPEAKER 06 : 48:03

They'll give you food for that.

SPEAKER 04 : 48:06

Yes, they will.

SPEAKER 06 : 48:07

They would rather starve to death and have a cigarette.

SPEAKER 04 : 48:11

Yep, that's true. And the other thing, really quick, and I've talked about this in the past, but other things, it'll be good currency and an end of the world scenario. Somebody even just asked, what about water? Yes, water and water storage would also be another one of those items down the road that will become very valuable. So any kind of storage of water, water bottles, things along those lines. 22 ammo, because keep in mind that people that will be out trying to pick up game and do things along those lines, you won't be using big game-type hunting rounds and so on. No, a 22 ammo will probably be about as valuable, Bill, as most anything else out there, first aid items, anything along those lines, even things like Tylenol, ibuprofen, feminine hygiene products, and so on. Bill, all of those things will have value.

SPEAKER 06 : 48:58

Absolutely. And now you're starting to talk about what you and I kind of align with is, hey, those tangible things. Yep. Those tangible things, you know.

SPEAKER 04 : 49:08

And by the way, everything that I just mentioned, if you bought today, knowing what inflation is going to do, you're not going to lose your money, even if you decide down the road to go ahead and sell those things off and replenish or do whatever. Everything I just mentioned isn't going to lose value either.

SPEAKER 06 : 49:23

No, no. Probably gain value.

SPEAKER 04 : 49:25

Probably gain value. Absolutely.

SPEAKER 06 : 49:27

It's supply and demand. It's supply and demand. Absolutely. People that had all that stockpile of toilet paper and then they started selling it. And then, oh, my gosh, the world went nuts on them because that's right. You guys are like taking advantage of. And he's like, well, no, it's supply and demand. I mean, it's the American way. What's going on? Why are you mad at me for doing what you would probably do, too?

SPEAKER 04 : 49:48

That's right. And really quick, for all of you listening, and this is happening literally as we speak, we're getting towards the end of the show here on April the 4th, and because of the announcements of tariffs earlier, in the week even though the market has not like that you've already seen countries like Vietnam starting to cave they're looking at a 0 tariff to try to you come back to the US the UK is now looking at doing the exact same thing so so what my point bill is is a lot of these countries are now starting to play ball where they wouldn't have a week ago well they don't have a choice John where the biggest customer I go back to that earlier bill and this is why

SPEAKER 06 : 50:26

I personally believe that we're not going to be nuked or EMP'd by China or Russia. I personally don't believe that because they have too much skin in the game. They need America. and America's economy to exist. They're not going to bite the hand that feeds them. Who you've got to worry about is Iraq and Iran. They're the ones that you ain't got.

SPEAKER 04 : 50:52

Terrorist groups, they don't care. They have no value for life or anything along those lines. They're used to living in a cave. They don't care.

SPEAKER 06 : 50:57

Right, because in the 80s and stuff, we had that mutual destruction, right? I hit the button, you hit the button, we both blow up, we both die. Well, we still have that. It's just economical now.

SPEAKER 04 : 51:09

That's right. That's right. Bill, as always, I appreciate it. Those of you looking to find more about Bill and classes and things that he does, go to prep2protectco.com. And as always, Bill, appreciate it. We'll talk next week. Talk next week. All right, man. Have a great rest of your day. Ready-radio.com is our website. We'll be back here in a moment. KLZ 560.

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SPEAKER 04 : 55:11

All right, a little over a minute left of Ready Radio. Thank you again for listening. Bill, appreciate you as well. And one thing that we didn't get a chance to get into a whole lot, but I can spend just a moment on, and that's the whole crypto end of things. And I know that there are a lot of folks out there that are really into crypto. And you know what? You do you. And my advice on crypto is if you've got some money to play around with and you don't mind losing it, if something were to go completely sideways, then you know what? Be my guest. It's not for me, though. I mean, I've got a very, very teeny bit of money in Bitcoin that I put in years ago just to sort of test the water, see what it does and so on. I'm money ahead at this point in time. No matter what it does, it would have to go way, way, way down for me to lose any of the money. But again, I don't have very much money in it anyway, so it's not a huge issue for me now. I will also say this. I am not a fan of crypto outside of Bitcoin at all, and even Bitcoin itself, I believe, is still very risky. And I know people, I've even had them on during my weekly show, and I've debated different individuals and experts on and so on, and I'm one that still says that crypto is based off of nothing. And I know some would say, well, that's not true. Well, yeah, it is actually. There's nothing backing it. And some would say, well, there's nothing backing the U.S. dollar. Well, that's not totally true either. The U.S. government economy, us as citizens and so on, yes, we actually back the U.S. dollar. No, it's not backed by gold. But it's also backed by way more than what any crypto would be. Crypto, in my opinion, is based on strictly the belief in it. And that's it. In other words, whatever its value is, is based wholly on what people are believing in on that given moment. I get it. Sox and some of those things can be very similar. And yes, they can be. But that's even different than crypto. So, no, I'm not a big crypto guy. That's not something that I'm really into, nor would I advise others to get into it. I think there's other ways to make money and do just as well outside of it. But, again, each to each his own. All right, that's it for Ready Radio. Have a great rest of your day. Ready Radio, KLZ 560.